Jon Smith

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    Author: Jon Smith
    Date: April 17, 2020

    Long Tail Keywords to Increase Website Traffic

    What’s up guys my name is Jon and…

    In this video, I am going to show you how the use of longtail keywords on a brand-new niche site will increase your traffic exponentially.

    Before I go into depth lets talk about WHAT IS A LONG TAIL KEYWORD?

    A longtail keyword is a keyword with more than 3 words in a search query. These longtail keywords usually have low search volume and low competition.

    Most website owners go for the heavy volumes and forget the low volume keywords which is great for new niche websites because we can actually rank for these and gradually go after higher volume keywords as our niche sites age. Age is very important…more on that in a moment.

    So, for example, if I go to google and search “Long Tail Keywords for SEO and Long Tail Keyword Examples” that is 10 words in my search query…and the title of this video which will hopefully rank for this key phrase in the future. Optimism at its finest.

    Another example…

    If I am looking for an answer to a question I will likely search on Google. A search phrase or longtail keyword I might search is “Best Trivets for Countertops”.

    This is a great example of a longtail keyword that I am actually ranking #1 for. This is my website which owns the snippet and gets me a decent amount of traffic and Amazon affiliate earnings.

    LONNNNNNNG TAIL KEYWORDS FOR THE WIN

    Now finding the longtail keywords that will win you more traffic and exposure is the easy part and just about everyone and their mom teaches this but the hard part or…the tricky part is ranking in Google for these longtail keywords.

    And…

    I am going to show you how to accomplish this…

    STEP…

    BY…

    STEP...

    The goal here is to outperform your competition.

    First, you want to actually search in Google the longtail keyword you are targeting. Then you will analyze the search results for said longtail keyword.

    I tend to focus on the top 3 search results, but I will look at all of the search results in Google on page 1 and sometimes on page 2. These are the competing articles that you will eventually outrank.

    Next, for each of the search results, I will open a new tab in my browser and go to each one individually. I am checking for content length, how their content is structured, and if there is anything of value in these articles.

    I will also study them to try to come up with an angle on how I want to present the information in my article so that I can beat them in the SERPs.

    Finally, I will write my headline and start writing the content or outsource the content which I did for this example. I will give a layout in my brief to my writer and include the subheadings I want to go for so that she will use them in her article.

    We have a great relationship, so she knows exactly what I want. This is also KEY to a successful blog if you are choosing to outsource…but I will talk more about this in another video.

    When the article is delivered to me, I like to write the opening paragraph, which I call the hook, so that I can really compel the reader to keep reading the article.

    With a lot of practice and studying other successful websites this becomes natural and very easy to do.

    Finally, I will add some relevant internal links and external links to show Google that I am THE AUTHORITY on this topic and then publish my article.

    Sometimes this takes quite a while to see results, but it doesn’t always. I started seeing this article rank pretty quickly. There weren’t really good results in Google for this longtail keyword and I really nailed it with my published article.

    Honestly, I didn’t do too much on this example longtail keyword to win the top-ranking spot in Google. I didn’t follow my normal procedure, but I will eventually get to it.

    This article nets me about 3 to 10 visitors per day but when I go for the shorter keyword “Best Trivets for Countertops” I will get even more traffic. I am currently not ranking for this longtail keyword, but I soon will.

    Finding good longtail keywords is not the only part of getting more traffic and ranking for them. You have to write compelling and useful content if you want to rank number 1 in Google and keep that position.

    So now that you know what to do…

    Go into ahrefs or Long Tail Pro and start looking for longtail keywords for your niche site to write articles about. Do this in the early days of your blog. I suggest for at least the first six months to a year and you will see some great results from it. Trust me!

    Since I already mentioned them, I want to say a few more things about them. Long Tail Pro is my favorite tool to use when looking for longtail keywords. This is a paid tool but if you have $37 bucks to spare each month it will make your life 10x easier.

    Also, ahrefs is by far my favorite tool to use when doing keyword research especially longtail keyword research. Combined with Long Tail Pro they both end up giving me everything I need to succeed with my niche sites.

    If you want to learn more about longtail keywords and longtail keyword research, then check out my course on WiFiAffiliate.com. This course is structured in a way to get you to take action and is literally…

    STEP…

    BY…

    STEP…

    Also, if this video was value for you please smash the like button and subscribe to the WiFi Affiliate YouTube channel for more value videos just like this.

    Struggling to get traffic to your website?

    If you need help be sure to subscribe to my YouTube channel here.

    Author Bio

    I started blogging way back when it was much easier to rank websites. I now focus full-time on quality content and produce a lot of content for various websites I own. I also have a YouTube Channel:
    Jon Smith

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    Jon Smith Digital Marketing
    Online since: 2010
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